TY  - BOOK
AU  - Martin,James
TI  - Viewdata and the information society
SN  - 0139419063
U1  - 001.642MARv 
PY  - 1982///
CY  - New Jersey
PB  - Prentice-Hall
KW  - INFORMÁTICA
KW  - SISTEMAS VIDEOTEX
N1  - PART I. INTRODUCTION. -- What is Viewdata?. -- Viewdata in Use. -- Second-Generatio Viewdata. -- Other Information Media. -- Viewdata Applications. -- The information Providers. -- What Will Make Viewdata Succeed ?. -- The Future of Viewdata. -- PART II. MORE DETAIL. -- Viewdata Dialog and Retrieval Techniques. -- Networks and Data-Base Maintenance. -- TV Terminal Designs. -- Display and Character Set Standars. -- Display Legibility and Readability. -- Private Systems and Closed User Groups. -- PART III. IMPACT ON SPECIFIC INDUSTRIES . -- The Publishing Industry. -- Travel and Reservations. -- Education. -- Banking and Finance. -- Advertising. -- Direct Selling and Mail Order. -- The Data-Bank Industry. -- The Consumer Response
ER  -